SBS is set to conduct public consultation on the criteria proposed for its Radio Services Review.
This review started on 14 November and running through December the 11th, audiences, communities and stakeholders will have the chance to offer input on the audio and language content.
SBS has committed to reviewing and updating its radio schedule every five years.
Content Manager Mark Cummins says programming must evolve to ensure SBS reflects the needs of culturally and linguistically diverse communities across the country.
Mr Cummins says the review will include criteria intended to help guide language programming.
"These criteria are going to be used with the 2016 census data that will be released next year to determine which languages are provided by SBS Radio Services. So the way that those services will be delivered will be determined on the results of the census that we'll get, and then we'll take into account the changes in audience listening habits, but we'll also, of course, take into account the feedback that we get from this public consultation. We'll look through all of that and understand what the community is saying about what they want from SBS." Mr Cummins said.
Mr Cummins says he expects to receive broad community feedback.
"After having run the process in 2012, we're pretty confident that communities and organisations, in particular, will understand what this process is about and how important it is to feed into it, because it really is a really important time for communities to let us understand what they need and what they want." He added.
The last review of SBS Radio's service was conducted over 2012-2013, the first major review in 18 years.
That led to a new radio schedule with 74 languages, including six new languages from Asia and Africa.
Malayalam, Hmong and Pashto were brought in, along with three new African languages, Dinka, Swahili and Tigrinya.
Mark Cummins says expanding the number of language groups has been exceptionally meaningful.
"Someone's language -- it can be Dinka, it can be Tigrinya, it could be Hmong or Kurdish, for example, languages, in particular, that don't have a home country and don't have a national broadcaster -- the symbol, that value of us being able to do news and information about life in Australia but also news and information about what's going on in the world, is a huge thing for communities, to understand, 'My language counts, I have a place, I have a place at the table of democracy.'" Cummins said.
Federation of African Communities Councils in Australia vice president Edward D. Solo says including the African languages has been significant.
He says it helps ensure inclusion, participation and social cohesion.
Mr Solo says language allows groups to become empowered.
Centre for Multicultural Youth chief executive Carmel Guerra says the 2012/13 revamp was an important step.
"Because SBS is often the gateway for many of the new communities to engage with Australian society, so it has to be reflective and at the forefront of communicating with those communities.” She added.
SBS Sinhalese
You can also submit your feedback for SBS Sinhalese program. For doing that, you have to navigate to and click the " CLICK HERE TO SUBMIT YOUR FEEDBACK” link.
You can submit your feedback for SBS Sinhalese program through www.sbs.com.au/consultation and click the " CLICK HERE TO SUBMIT YOUR FEEDBACK” link. Source: SBS
If you wish further information in Sinhalese, you can view the Sinhalese Press Release which included in the same page.
If you wish further information in Sinhalese, you can view the Sinhalese Press Release which included in the same page. Source: SBS
Selection Criteria and Final Go
The selection criteria is due to be finalised in March 2017, with the new schedule to launch before the end of 2017.
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