The video explains the different phases of the Australian Government’s COVID-19 Vaccine National Rollout Plan, specifically in what order different workers and age groups will receive the vaccine. It also highlights where it will be available, who will receive it free of charge and points to additional resources for further information.
The video, available on the and on , is part of SBS’s ongoing work serving diverse communities during the coronavirus pandemic, providing vital information that they may not otherwise be able to access in the language of their choice.
SBS Director of Audio and Language Content, David Hua, said, “SBS has a unique ability to reach Australia’s diverse communities through its services in more than 60 languages, available across multiple touchpoints. As we all move through this next phase of the pandemic, SBS is proud to be the place for multicultural communities to access crucial information about the vaccine roll-out and to continue to provide independent and accurate information around COVID-19 on radio, On Demand, through podcasting, and other digital platforms. We are also pleased to be underlining SBS’s commitment to inclusion by offering our vaccine video in AUSLAN, ensuring more Australians are able to receive information at this critical time.”
In March 2020, SBS launched the in more than 60 languages—to curate all COVID-19 content in one, easily shareable destination
Since its launch, more than 6.6million Australian unique visitors have accessed SBS’s COVID-19 content across the multilingual digital offering.
Working with the Australian Government Department of Health, SBS created videos in over 60 languages to promote key health and safety messages throughout 2020, and this commitment to keeping communities informed will continue in 2021.
